A Rare Editorial By Jerry Brainum

 

 

 

Regular readers of Applied Metabolics know that I'm not enamored about writing editorials. I wrote for many magazines including those not associated with bodybuilding and fitness for over 35 years. I can honestly say that I never once read any editorial in any magazine that I either wrote for or read that added to the content of the magazine. In short, they just took up space. For this reason, I have chosen not to include regular editorials in Applied Metabolics unless there's a good reason to do so. This is one of those rare occasions that justify an editorial. For one, this September, 2016 issue marks the second anniversary of the launching of Applied Metabolics. Applied Metabolics was originally a print publication that was mailed out to subscribers in the late 1990s. The original version, similarly to the present edition, was way ahead of its time in reporting about new trends in exercise and nutrition. It continues that policy in this newer, much larger digital version. One major advantage of the digital format is that I can supply new information far more rapidly in the past. Many of the studies that I write about have not even been officially published yet. As such, they are listed as "In press."

As I stated in the "Why Applied Metabolics" page, I felt there was a need for a publication such as this based on what I often observed on various web sites, blogs, and in magazines and other print and visual media. Specifically, I saw constant misinformation being relayed by people who clearly had no real knowledge of what they were writing or speaking about. While the Internet is a great repository of information, very little of it is scientifically accurate, particularly on popular science web sites and blogs.  I felt there was a pressing need to offer an inexpensive, alternative source of information that was evidence-based, but combined with my over half a century of constant study and experience that few can emulate (no one that I know of!). The goal was to present hard science and empirical knowledge gained from years of experience in a palatable manner that could be understood by anyone who could read. You don't need an advanced science degree to read Applied Metabolics, but after a few months of reading it you will know as much or more than many scientists. I wanted to clear up the myths and misconceptions that are rampant over the Internet and in print magazines. I'm sorry to say that the print magazines pertaining to fitness, health, and bodybuilding have become progressively worse as time goes on. The articles contained in the magazines offer little or no useful information, unless the workout routine of an NBA player is what interests you. With their minuscule budgets caused by the mass exit of advertisers . . .